It’s one of the most compelling brand stories in the world. In 1805, at a time when women were considered minors under the responsibility of a man, a young woman is widowed at the tender age of 27. In an unprecedented move, she took over her husband’s champagne business, turning it into a global success in a matter of years by relying solely on her determination, vision and audacious spirit.
From the perils of shipping champagne to Russia through the blockade of the Napoleonic Wars to inventing the first rosé champagne, Madame Clicquot’s story is an ever-so audacious legacy. And yet, by the time of her death in 1886, Madame Clicquot’s is known as la grande dame de la Champagne after her inventive spirit and her fondness for excellence.
More than ever, her story is as relevant today as it was in the 18th and 19th century, paralleling with contemporary topics of entrepreneurship, female empowerment and women in business.
So in this digital era, what better way to share her inspiring tale with our technology savvy consumers than through a podcast? Introducing the first season of The Veuve Clicquot Tales, a 15-episode podcast that launched in the summer of 2018.
True to Madame Clicquot’s audacious style who was never one to do things by halves, each 5-7 minute episode chronicles the most fateful moments in her life, covering everything from ambition and determination to family, love and tragedy.
Whether you’re a fan of our wines or an aspiring business woman, tune in and be sure to bring your curiosity with you!