Alongside the shortlist, a new research report from Veuve Clicquot indicates that the COVID crisis has galvanised female entrepreneurship. The International Veuve Clicquot Barometer on Women In Entrepreneurship surveyed more than 34,000 adults around the world about their views on entrepreneurism, including 2,000 UK adults. When asked if they would like to become an entrepreneur, 47% of women said yes - an increase from 39% in 2019. This comes despite 70% of these female business leaders considering entrepreneurship a riskier prospect thanks to the COVID crisis. However, entrepreneurship is still seen as a more viable path by men - 62% of men said they aspire to entrepreneurism, compared to 50% in 2019.
Motivations to become an entrepreneur have also changed. In 2019, 45% of female aspiring entrepreneurs said the main motivation was being their own boss - this stands at just 11% today. Instead, financial security is now the main motivation for 31% of women, compared to 19% in 2019. 64% of aspiring female entrepreneurs said they would like to launch an environmentally-sustainable initiative (compared to 49% of men) and 57% of women said they would like to lead a business or organisation that benefits society, compared to 48% of men.