Jess and Bree met while working the same part time job at university. They bonded over a love of the internet and coffee. They created Willow & Blake originally as an online magazine, which led to freelance copywriting and eventually the establishment of the agency in 2011 (along with partner Erika Geraerts who has since left the business). Willow & Blake is responsible for developing creative ideas and content for brands such as Grill’d, Elle MacPherson Body and Pana Chocolate.
A self-funded start up, frank body has sold over 2 million units in 141 countries and is continuing to expand. After generating rapid growth online the business has recently progressed into offline retail with Mecca Maxima in Australia and Urban Outfitters in the USA. The brand will continue to diversify sales channels and grow their online presence in their pursuit to take over bathrooms worldwide.
Both businesses have strong community platforms: Willow & Blake takes on two pro bono jobs per year, to the value of approximately 3% of annual revenue. frank body has supported numerous charities including Charity: Water, an NGO focused on clean and safe drinking water for people in developing countries and is excited to be partnering with Pink Hope in 2017.
Jess and Bree were listed the #1 female entrepreneurs under 40 by Startup Daily in 2015 and Ernest & Young ‘Entrepreneurs of the Year’ in 2016.
They credit coffee and a brilliant team for their ability to run two businesses.